Three Northern Michigan partners are introducing two new Michigan Crafted™ cherry spirits during the 2026 Festival Season, which includes the 100th National Cherry Festival July 4-11 celebrating both Michigan’s rich cherry heritage and agricultural innovation, and the Traverse City Food & Wine Festival August 19-23. Michigan Crafted refers to a consumer-facing Brand campaign launched by the Michigan Craft Beverage Council, to promote Michigan’s thriving craft beverage industry.
The collaboration brings together Wunsch Farms / Third Coast Fruits, ŌBrien Vineyards, and Red Pine Enterprises LLC in a project that demonstrates how growers, winemakers, entrepreneurs and craft beverage producers can work together to create new opportunities for Michigan Agriculture.
The partners hope the collaboration will also encourage…
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